Real estate agents make great brokers. Take the next step in your career with Allied's Real Estate Broker License Courses. Be prepared to assume a management role in a real estate office as you oversee the entire real estate process. Receive a high-level of knowledge that includes advanced real estate practice, law, finance, appraisal, economics, property management, escrow, and/or real estate office administration.
As a real estate broker, your presence is everything. When you first meet a buyer or seller, their first impression of you can make or break whether you are selected as their real estate broker. This also extends to your online presence, which today serves as the store front to attract buyers and sellers to your business. And these days it is important for real estate brokers to position themselves as experts in their field, as well as network to make connections with other influential professionals who can help your business grow.
Even if you are still training to become a real estate broker in a program such as what Allied Real Estate School offers, now is the time to build your online presence. By leveraging the power of social media, blogging and the procurement of good web content, you can make yourself known in the market now. Here are three ways it can make a difference for you.
Reason #3 – Networking!
Many social networks cater to real estate professionals, allowing you to make connections with like-minded colleagues who have the potential to refer buyers and sellers to you. You can also learn from others and gain valuable tips and insight to help you succeed. You can also become privy to opportunities to further your career.
Additionally, networking sites such as LinkedIn are invaluable for providing opportunities to network with others, as well as stay up-to-date on industry news through real estate industry specific groups.
By being present in the networking circuit, you keep several irons in the fire that can produce leads and other sources of business when you need them most.
Reason #2 – Building Great Rep
Especially post real estate meltdown, credibility is more important than ever. Building a credible industry reputation positions you as an authority in your field. In turn, this makes it more certain that potential buyers and sellers will think of you when it’s time to buy or sell property. Building an online platform of expertise is one of the optimal ways to make yourself the expert in their eyes.
Start with a real estate blog that allows you to share information, tips and other news with prospects who are searching for answers to their questions. Mix your expertise with a few listings and you will have a well-rounded platform that addresses many of things people are looking for when they’re searching your online presence. It’s all about balance between listings and advice, but keep in mind that not everything on your website will be relatable to all readers. Instead, utilize your blog as an avenue for sharing industry information that will place you as a field expert. This allows you to build your brand by simply sharing.
Reason #1 – Attracting Buyers and Sellers
Buyers and sellers are the mainstay of your business, fueling the industry with the need for housing and other property. As a real estate broker, you can apply social media networking strategy to attract these people. Your online presence won’t ever usurp your offline sales and communications skills, but they do play an important part in leading additional prospective clients to locate you online.
Some of the most popular ways to attract buyers and sellers is through social networking sites such as Facebook, Twitter and Pinterest. These sites allow you to build your business brand while being more available to customers. Additionally, social networking can help you attract fans, followers, “likes” and pins that could very well lead to clients.
Sites such as Pinterest and Instagram can serve as a display case for your property listings. Good quality photographs and descriptive comments provide property details, develop appeal in those properties, and bring about another way to interact with potential customers. For example, a prospective client may comment on your Facebook page about a specific type of property, and you can respond with links to corresponding listings. This provides them with an easy route to what they want, and position you as the go-to for getting it.
Hop Online Now
The reasons for brokers to have an online presence are compelling. Building your brand by connecting with colleagues and other real estate professionals, as well as being an active social media participant, can help you do so as successfully as possible.
Labels: becoming a real estate broker, broker license, broker license exam, broker license renewal
Posted by Julie Duck @ 2:13 PM
Real estate requirements vary from state to state, both before getting an initial license and after becoming a licensed agent or broker. When you renew your license at either level, it is important that you understand and have met all of these requirements for your own home state. Those real estate license requirement
s may include hours of experience as well as hours of continuing education and may change frequently to make use of new rules and regulations in the real estate industry.
Read more »
Labels: Real Estate Broker License Renewal
Posted by Allied Team @ 1:46 PM
Before you can take your real estate career
to the next level, you will need to earn your real estate broker license. This is an entirely separate licensing procedure, different from earning the real estate agent’s license. Every state has its own requirements and guidelines, so it is important to understand exactly what is expected of you from the state you are trying to be licensed in before you get started.
There are a number of different courses that suggest that you are able to complete all of the required education. Before applying for these courses, it is important to be sure that they are accepted by the real estate commission in the state you are applying in.
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Labels: Real Estate Broker License, real estate broker license requirements
Posted by Allied Team @ 3:41 PM
Ready to obtain your real estate broker's license
? Now may be the right time to make your move. According to a CNNMoney.com article, Americans are still passionate about owing a home - they are just proceeding with greater caution. Check out an excerpt from the article:Nearly two-thirds of Americans would still prefer to own a home, although the recent housing market turmoil and uncertain economy have made them a little more cautious about how and when, according to a survey released Tuesday.
A nationwide survey conducted by mortgage lender Fannie Mae found 65% of the homeowners and renters believe there is still value in owning a home.
But the survey also suggests that potential home buyers have become more cautious in the years since the housing bubble burst, giving rise to a wave of foreclosures and a severe recession.
"Consumers are still committed to owning a home, but are showing increased cautiousness," said Doug Duncan, chief economist at Fannie Mae.
He said the downturn in the housing market has led to a "rebalancing" of consumer attitudes towards homeownership. Americans are adopting a more realistic approach and are now less willing to take risks, he said.
The survey showed that home buyers are growing more concerned with longer- term priorities, as opposed to the house "flipping" mentality that characterized the market during the boom years.
Over 40% said personal safety was their main consideration when buying a home, while a third indicated that the quality of local schools was the dominant factor.
Posted by Danielle Darany @ 4:51 PM
After dwindling to just 12 percent in the 1980s, the multi-generational family is now once again on the rise. In fact, as of 2008, 49 million Americans, or 16.1% of the total U.S. population, lived in this type of household.
Based on an analysis of census data from the Pew Research Center, a multi-generational family household is defined as a household that contains at least two adult generations or a grandparent and at least one other generation.
Why the surge in multi-generational family households? The Pew study cites these main factors:
- job losses
- home foreclosures
- demographic changes
From the 1940s to the 1970s, there was rapid growth in the number of nuclear family-centered suburbs, a smaller immigrant population, and a rise in the health and economic well-being of adults ages 65 and older. Today, the multi-generational family household is having a resurgence, which Pew attributes to both social and economic reasons above.
Does this signal a potential increase in real estate opportunities? There may be an increased need for larger-sized homes that can accommodate a greater number of people. Also, multiple sources of income may make it easier for people to qualify for homes. Conversely, job losses and foreclosures may lead individuals to move into another family member's existing residence. We'll have to wait and see how this trend affects the real estate landscape, if at all.
Posted by Heather Brunson @ 4:04 PM
Sellers are required by law to disclose any problems about a house - in fact, 30 states have disclosure laws. However in a tough market, when homes are listed for a long period of time, sometimes sellers tell little white lies to help their home get sold. Here's a list of these lies and how buyers can determine the real truth:
- Overemphasizing the square footage and lot size:
Because the buyer probably doesn't walk around with a tape measure, he or she is going to be inclined to accept the given measurements. However, if there is a discrepancy, the truth is going to come out in the appraisal. And sellers must beware - smaller dimensions on a house can lead to a lower appraisal and jeopardize the sale.
- Failure to disclose major damage
: With the necessary repairs all fixed and a seemingly damage-free house on hand, sellers may be reluctant to tell the buyer about a major event that occurred in the house. However, all the buyer has to do is buy a report from the Comprehensive Loss Underwriting Exchange (CLUE) to learn first-hand the home's history of damage.
- Underreporting the tax and heating costs
: High extra costs on a home can be a deterrent for some homebuyers, so sellers sometimes feel the need to paint a more positive picture when it comes to taxes and heating bills. However, the buyer has the right to ask to see recent bills and can view tax records at the tax assessor's office. Additionally, buyers need to look out for any unrecorded improvements, which can adversely affect these extra costs.
The bottom line is that it is never a good idea for the seller to misrepresent any factors relating to a home's condition or up-keep. And it is a real estate broker's job to ensure that all of the presented facts are correct. The truth will most likely always come out and it is beneficial for all parties that a home is fairly and accurately represented, in any type of market.
(Source: The Wall Street Journal, M.P. McQueen, 1/14/2010)
Labels: Real Estate Broker
Posted by Heather Brunson @ 9:16 AM
The ability of a buyer to afford a home depends largely on his or her geographical location. Did you know that a median income of $64,000 per year is enough to enable buyers to purchase 70.8 percent of all homes sold in the country in the last three months (source: National Association of Home Builders and Wells Fargo)?
You may wonder where the most affordable areas actually are. Here's a list of the top 5 most affordable markets:
1. Indianapolis, IN
2. Detroit, MI
3. Dayton, OH
4. Youngstown, OH
5. Akron, OH
Is a move in your future? These markets proved to be the most affordable major markets determined by housing analysts.
(Source: CNNMoney.com, Les Christie, 2/17/1010)
Posted by Heather Brunson @ 12:41 PM